Hi, I'm Sarah.

​I've spent eleven years building organic growth engines for startups, agencies and global brands. From venture-backed startups to independent e-commerce and agency clients, I don't just drive traffic. I drive revenue, conversion & growth.

​I partner with a small number of clients at a time and bring full senior focus to every one. Technical foundations done properly, content strategies that perform, and visibility built for how search actually works today - across search engines, AI and social media.

My background is editorial as much as it is technical. I hold a degree in English Literature and Media, trained in journalism and reporting, and have spent years writing copy professionally - most recently as a contributor to leading marketing and SEO publications. It's the reason my SEO work leads with genuine editorial craft, not templated AI output.